Category: decision making

It is likely that business will never eliminate gut instinct from the decision-making process. However, as data, now big data, increasingly pervades every crevice of every organization, the use of data-driven decisions will become the norm. As this happens, more and more businesses find themselves employing data scientists to help filter, categorize, mine and analyze these mountains of data in meaningful ways. The caveat, of course, is that data, big data and an even bigger reliance on that data requires subject matter expertise and analysts with critical thinking skills and sound judgement — data cannot be used blindly. From Technology review: Throughout history, innovations in instrumentation—the microscope, the telescope, and the cyclotron—have repeatedly revolutionized science by improving scientists’ ability to measure the natural world. Now, with human behavior increasingly reliant…