Corporate R and D meets Public Innovation
As corporate purse strings have drawn tighter some companies have looked for innovation beyond the office cubicle. From Technology Review: Where does innovation come from? For one answer, consider the work of MIT professor Eric von Hippel, who has calculated that ordinary U.S. consumers spend $20 billion in time and money trying to improve on household products—for example, modifying a dog-food bowl so it doesn't slide on the floor. Von Hippel estimates that these backyard Edisons collectively invest more in their efforts than the largest corporation anywhere does in R&D. The low-tech kludges of consumers might once have had little impact. But one company, Procter & Gamble, has actually found a way to tap into them; it now gets many of its ideas for new Swiffers and toothpaste tubes from…