MGerra Associates

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Category: Innovation

Home / Archive by Category "Innovation" (Page 26)
31Jul 2012 by Mike Gerra

Evolution of the Logo

Innovation
Businesses spend "gazillions" on projecting a brand image, with the corporate logo often as the key centerpiece. Some logos are instantly recognizable; a testament to the vast amounts that companies spend on their brands. Many contemporary logos have evolved over time to project an in-the-moment image rather than an outdated one. Check out some very interesting design evolutions below, courtesy of StockLogos: Apple The original Apple logo dates from 1976, in a design by Ronald Wayne. It features a drawing of Isaac Newton under an apple tree and a quote from William Wordsworth. AT&T The first AT&T logo shown was introduced in 1900. (This is pre-dated by a logo from 1889, which did not feature the AT&T name).   More then-and-now logos after the... Read more
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