Ever Evolving Flight Search

Distribution, Travel
General search technology continues to improve, incrementally if not in major leaps forward. Keyword search has paved the way for general search based on synonyms and like concepts. Semantic search while still in its infancy offers promise, and of course social search, enabled through social networks, is likely to provide improved filtering and refinement of results. In the more specific area of flight schedule search we have yet to see any revolutionary improvement to the user experience over the search process first developed by GDS systems and airlines over 40 years ago. Enter a set of discrete criteria: departure point, destination, proposed dates, and the system returns a sortable (or depending upon your point of view, biased) list of flight options. The internet promised to change all of this, but…
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